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Blinker is now Loopit! Read more here.


Market Value of Car Subscription by 2025


Subscription Vehicles in Australia by 2025


Avg. Weekly Revenue per Subscriber

Company Information

Loopit offers car subscription software and professional services solutions to car dealerships, resellers, manufacturers and other related businesses.

Loopit is an entirely cloud-based platform that leverages its own proprietary technology solutions, bespoke pricing algorithms and customer assessment methodologies to allow businesses to launch their own vehicle subscription service, providing consumers with an alternative to traditional car ownership.

Meet the Founders


Michael Higgins

Michael Higgins has extensive experience in the automotive industry, having previously held roles both with Subaru Australia in dealership management and strategy, and with Inchcape, the largest dealership group globally, in its retail business.

Prior to these roles, Michael worked in franchising at Mortgage Choice. He has a Bachelor of Business from the University of Technology Sydney.

Recognising digital technology has the potential to change business for the better, Michael created a new model with elder brother Paul to fundamentally change the way used cars are bought and sold in Australia, focusing on a better customer experience, greater convenience and transparency.

When he’s not launching new businesses, Michael enjoys motorsports, racing cars himself as well as boating.

Paul Higgins

Paul Higgins has more than 10 years’ experience across in-house and agency talent acquisition roles where he managed small teams and focused on attracting, securing and developing talent for the banking and financial services industry.

Whilst at Commonwealth Bank, Paul managed recruitment activities across the entire Risk Management division including development and execution of international and domestic talent sourcing strategies across credit risk, operational risk and compliance functions for the retail, wealth management and institutional businesses.

Paul is passionate about continuous improvement and enhancing productivity through simplification of processes, use of automation and standard operating procedures.  Paul is inspired by innovation and disruption and applies this by analysing customer pain-points and mapping their journey to understand and develop solutions to better meet their needs.

Paul has a Bachelor of Business and Commerce and is a keen runner having completing a range of marathons, half marathons and triathlons.