Our Story So Far

About Loopit

Loopit was founded in 2018 in Sydney, Australia to meet the growing demand of flexible new mobility solutions with car subscription.

With no existing tools available to meet these needs, Loopit began as the in-house technology powering Australia's fastest-growing and most awarded car subscription service, HelloCars. Through robust hands-on experience with real-world customers, Loopit has become the leading mobility-as-a-service solutions provider, creating flexible subscription-based mobility solutions for automakers, dealerships, fleet, rental and mobility startups around the world.

A Global Solution

Where we are

Loopit started in Australia, but we quickly realised that we had the experience and ability to collaborate with mobility partners around the world. Loopit now has staff in five countries with the local expertise available to help you bring your new mobility offerings to market with our purpose-built car subscription management and billing solution.

Our Vision

To power subscriptions in the mobility space globally.

Our Mission

We will achieve our vision by being the trusted subscription platform and providing the tools for our customers to be successful.


We want to create a culture where everyone can grow with and succeed as part of the business. Our values are;






Car Subscription Software

Founded by industry leaders

Together, Paul and Michael founded HelloCars in 2015 as a digital car dealership before pivoting to become Australia’s fastest growing retail subscription provider. It is through this knowledge and first-hand experience that Loopit was founded.


Michael Higgins


Paul Higgins


Big Or Small, Loopit grows with your ambitions

Loopit is the technology between car subscription and your fleet potential.